Service Management : Operation strategy information technology (Paperback)

* Service Management : Operation strategy information technology (Paperback)

Operations, Strategy, Information Technology (7/E)

Fitzsimmons , Fitzsimmons, Mona J.McGraw Hill.-541쪽-2011년8월25일

정가 : 38,000 원-판매가 : 22,000 원

책상태-양호함.

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Balancing conceptual and applied coverage of all aspects of the management and

operation of services, Service Management has maintained the position as market

leader through five previous editions. It is the most comprehensive and widely used

introduction to service operations on the market, written by one of the top authorities

on the subject, and it is designed to develop students' skills in both strategic and

operational issues pertaining to services. The Seventh Edition also offers the latest

information on Six-Sigma and RFID, as well as recent developments in other

important industry topics. Text coverage spans both qualitative and quantitative

aspects of service management and offers flexibility in courses, offering varying

approaches to the study of service operations. The new edition is designed to develop

students' skills in both strategic and operational issues pertaining to services.